CONCEPTUAL DESIGNER
Retail Store Design
50's Science Fiction
Fry's Electronics
Burbank, CA
The famous sci-fi themed Fry's Electronic Store was located in Burbank on North Hollywood Way and featured a 1950s B-movie Alien Invasion theme. The design paid tribute to films like "The Day the Earth Stood Still," "Plan Nine from Outer Space," "Them!" and "Earth vs. the Flying Saucers."
On the front exterior, a massive flying saucer was built as if it had crashed directly through the wall of the building. Inside, shoppers found a laser-melted military Jeep, giant red ants, an Atomic Cafe diner with 50s convertible cars as dining booths, US Air Force jet fighters and alien figures in pressure suits throughout the store.
Overview of all Fry's projects: I designed over thirty 150,000 square foot themed retail stores for Fry’s Electronics. My responsibilities include creation of a set of plans and project manual to convey the interior and exterior conceptual design in various styles, counters, display tables, signage, railings, floor treatments, light fixtures, furnishings and finish specifications, establishing thematic project budget, selection and supervision of special effects subcontractors, art direction and project management, coordinating with project architects and general contractor, working at the corporate office, job site and sub-contractor’s facilities nationwide.
